Electric 2W Sales Jan 2026 show India’s EV market growing 24.77% year-on-year. However, while TVS grabbed the top spot, Hero Moto shocked everyone and Ola slipped sharply.
Electric 2W Sales Jan 2026: Overall Market Growth
India’s electric two-wheeler market entered 2026 with strong momentum. In January 2026, total EV 2W sales reached 1,22,812 units. In comparison, the market recorded 98,427 units in January 2025. Therefore, the segment posted a healthy 24.77% year-on-year growth, adding 24,385 extra units. Clearly, demand for electric scooters and motorcycles continues to rise. However, while the overall market expanded steadily, individual brand performance varied dramatically. Consequently, January turned into a month of major shifts in leadership and market share.
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TVS Leads Electric 2W Market in January 2026
TVS emerged as the undisputed market leader in January 2026. The company sold 34,558 units, compared to 24,028 units in January 2025. As a result, TVS recorded a strong increase of 10,530 units. Moreover, the brand achieved 43.82% year-on-year growth. Consequently, its market share climbed to 28.14%, making it the clear No.1 electric two-wheeler brand for the month. This performance highlights TVS’s aggressive expansion strategy and growing consumer trust. Additionally, consistent product updates and wider dealership reach likely contributed to this strong surge.
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Bajaj Secures Second Position with Stable Growth
Meanwhile, Bajaj maintained its solid footing in the electric 2W segment. The company recorded 25,598 units in January 2026, up from 21,470 units last year. Therefore, Bajaj added 4,128 units in absolute numbers. Although its 19.23% growth appears moderate compared to others, Bajaj secured a healthy 20.84% market share. Consequently, it comfortably retained its second position in the rankings. Importantly, Bajaj’s steady rise reflects consistent demand rather than sudden spikes. As a result, it remains one of the most stable players in the EV two-wheeler space.
Ather Strengthens Its Position with 67% Growth
Ather also delivered an impressive performance in January 2026. The company sold 21,999 units, compared to 13,097 units in January 2025. Therefore, it added 8,902 units year-on-year. Moreover, Ather achieved a strong 67.97% growth rate. Consequently, its market share reached 17.91%, firmly placing it among the top three brands. This growth suggests that consumers increasingly appreciate Ather’s focus on technology, premium positioning, and expanding charging infrastructure. Additionally, brand loyalty appears to be strengthening month after month.
Hero Moto Records Historic 718% Growth
However, the biggest surprise of January 2026 came from Hero Moto. The brand’s sales jumped dramatically to 13,302 units, compared to just 1,626 units in January 2025. That translates into an astonishing 11,676-unit increase. Moreover, Hero Moto posted a massive 718.08% year-on-year growth. Consequently, its market share rose to 10.83%. This remarkable turnaround makes Hero Moto the biggest growth story of the month. While it still trails behind the top three brands in total numbers, its momentum signals aggressive expansion and renewed consumer interest.
Ola Electric Faces Sharp Sales Decline
On the other hand, Ola Electric experienced a steep decline. The company sold 7,516 units in January 2026, compared to 24,413 units in January 2025. Therefore, sales dropped by 16,897 units. Moreover, Ola recorded a negative 69.21% year-on-year growth. Consequently, its market share fell to just 6.12%. This sharp dip marks one of the most dramatic declines among major EV players this month. While the broader market expanded, Ola’s numbers indicate internal or competitive challenges that may require strategic adjustments in the coming months.
Mid-Segment Electric 2W Brands Performance
Meanwhile, mid-segment brands displayed mixed trends. Greaves Ampere sold 5,337 units and posted a 47.72% growth, capturing 4.35% market share. Additionally, River EV recorded 2,587 units with an impressive 323.40% growth rate, securing 2.11% share. Bgauss also performed strongly, selling 2,477 units and growing 70.71% year-on-year. Consequently, it captured 2.02% of the market. Meanwhile, E-Sprinto stunned observers with 2,033 units and an extraordinary 1526.40% growth, though from a smaller base, resulting in 1.66% share. Therefore, while these brands operate on smaller volumes, their rapid growth suggests increasing competition in the lower and mid-tier EV segments.
Others Category Sees Slight Dip
The “Others” category recorded 7,405 units in January 2026, compared to 7,993 units last year. Therefore, this group saw a decline of 588 units and a negative growth of 7.36%. Consequently, the combined market share of smaller players stood at 6.03%. This slight drop indicates consolidation, as stronger brands continue capturing larger portions of the market.
January 2026 Electric 2W Sales Snapshot
| Brand | Jan 2026 Sales |
|---|---|
| TVS | 34,558 units |
| Bajaj | 25,598 units |
| Ather | 21,999 units |
| Hero Moto | 13,302 units |
| Ola Electric | 7,516 units |
Final Verdict: EV 2W Market Becoming Highly Competitive
January 2026 clearly demonstrates that India’s electric two-wheeler market continues to grow at a healthy pace. However, leadership positions are shifting rapidly. While TVS now dominates with over 28% market share, Hero Moto’s explosive 718% growth has reshaped competitive dynamics. Meanwhile, Ola’s sharp 69% decline highlights how quickly fortunes can change in this fast-evolving sector. Therefore, as brands adjust strategies and introduce new products, market rankings may continue to shift throughout 2026. Ultimately, for consumers, this competition means better products, improved technology, and more competitive pricing in the electric two-wheeler space.
| FAQ | Answer |
|---|---|
| What was the total EV 2W sales in January 2026? | Total sales reached 1,22,812 units. |
| Which brand led the electric 2W market in Jan 2026? | TVS led with 34,558 units and 28.14% market share. |